Marketing Manager - AAM

  • Aegon USA
  • Chicago, IL, USA
  • Oct 12, 2017
Full time Client Services

Job Description




Job Family
Distribution




Job Description Summary
Company Overview:
This position will be with AEGON Asset Management, the organization that oversees asset management for many of Transamerica's insurance and operating companies as well as third party clients. The global AEGON Asset Management organization has operations in Europe, the United States and Asia. Primary offices in the United States are located in Cedar Rapids, IA, Chicago, IL and Baltimore, MD. AEGON Asset Management and Transamerica are both part of the AEGON NV group of companies. The legal entities that comprise AEGON Asset Management US are AEGON USA Realty Advisors, LLC and AEGON USA Investment Management, LLC. AEGON USA Realty Advisors, LLC manages commercial real estate, commercial mortgage loans and other real estate related investments. AEGONUSA Investment Management, LLC, is a registered investment adviser that manages fixed income assets, including public bonds, private placements, derivatives and alternative investments.

Position Overview: Contributes to Aegon Asset Management's efforts to raise and retain assets through the development of marketing literature and campaigns.
Job Description


Responsibilities:

  • Collaborate with portfolio managers, sales/distribution, and product management to create new marketing literature communications for all product stages (i.e., new product launches, targeted product campaigns, and retention efforts) and distribution platforms (institutional, retail sub-advisory, and international partnerships).
  • Oversee the delivery of existing marketing materials for assigned products, including presentations, fact sheets, positioning documents, commentaries, web content, emails, RFPs, thought leadership, talking points, media releases and events. Ensure consistency of the marketing messaging across all external communications.
  • Participate in thought leadership idea generation and content development.
  • Develop and manage marketing campaigns. Track, measure and report campaign results.
  • Work with PMs and product team to develop product positioning. Ensure positioning is reflected across all of the strategy's marketing literature, RFP/DDQ responses, and databases.
  • Provide product and competitive market intelligence.
  • Develop marketing plans based on firm priorities, sales force needs and client demand.
  • Ensure content on website and content management system is current.
  • Set timelines for materials and maintain a product status report.
  • Engage and direct financial writer, graphic artist and, if needed, agencies to complete projects.
  • Serve as backup for RFP production and other marketing team members, as needed.




Required Qualifications:

  • Bachelor's degree in business, finance, marketing, journalism, communications or relevant field.
  • Three to seven years of asset management marketing or related experience.
  • Experience executing multifaceted marketing projects.
  • Communication skills to lead marketing efforts and build relationships with team members and business groups.
  • Analytical, organizational and problem-solving skills.




Preferred Qualifications:

  • MBA or CFA.
  • Experience with within a firm that has managed real estate or real asset portfolios.




Job and compensation levels depend upon an applicant's qualifications including the extent of his/her relevant experience and other job related factors and will be determined by hiring supervisors/managers and HR.




Why Work for Us


Total Rewards at Transamerica: It's more than a paycheck.




Our comprehensive Total Rewards package is designed to help support you in many ways - throughout all stages of your life and career. We provide a competitive, market-driven program that encompasses base compensation, bonus potential, retirement, health and wellness benefits, learning and development opportunities, plus great employee perks. All designed with you in mind... to help you live your best life, grow personally and professionally - and feel valued for the work you do.




Learn more about our Total Rewards Package.




Equal Opportunity Employer:


Transamerica Life Insurance Company is an Equal Employment Opportunity employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.




AEGON USA Realty Advisors, LLC, is an Equal Employment Opportunity/ Affirmative Action Employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.



Applicants with physical or mental disabilities may be entitled to a form of reasonable accommodation under the Americans with Disabilities Act and certain state and local laws. A reasonable accommodation is a change in the way things are normally done which will insure equal employment opportunity without imposing undue hardship on the Transamerica Companies. Please contact: (see application details) if you are a job seeker with a disability, or are assisting someone with a disability, and require assistance to apply for one of our jobs.




Technical Assistance:


If you experience technical problems during the application process, please email (see application details).